I hear people saying that blogging has really caught on. I wouldn’t go that far – possibly the term ‘blogging’ surely has caught on!! A lot of people do start their blogs and then get lost somewhere down the lane. A lot of it could possibly because of the low hits their blogs are generating. I think it’s mostly because some of the essential aspects of a blog are missing!! So, it wouldn’t be bad idea to explore this subject more. What we are going to do here is clean up the dust that has settled on the blog, enhance ...

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There are many people who have played the role of guardian angels in our journey towards turning entrepreneurs and starting Windchimes. One person especially stands out – Aparna! A self confessed coffeholic, travel addict and cinema lover, Aparna was our colleague, best buddy and coffee mate from our previous organization. We all quit at the same time, Nimesh and I to pursue our startup dreams, Aparna to pursue her travel dreams and travel to Latin America for six months. Aparna, though she might not admit it, is as entrepreuneurial as they come. How else does  a woman use all her marketing guile ...

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We are starting a series of write ups on what has become one of the most important manifestation’s of a company’s identity – its website. In today’s virtual world, your website has become your visiting card that is up for view 24X7. Many prospective clients and investors are forming their first impressions about you and your company by that. Just as you would like to look good before meeting anyone, the same applies for your website. We decided to put down our learnings from creating our website and we hope this will help you when you get down to making yours. 1.  Hosting ...

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Windchimes is as startup as it gets. So we decided to chronicle our journey and give budding entrepreneurs a little flavor of what entails starting off on your own. So pick and choose what works for you and enjoy the rest. We are always on hand for a quick chat if you need any help. You can contact us here. Today’s post is about Office Space. If you are two people starting out, like in our case, it is always better to have an office of your own. Working out of individual homes just does not work. You need to spend ...

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We have received mails from people who would like us to explain the basic terminologies about blogging. Apparently, these are terms that are widely used without correct interpretation available. To a lot of you who have already started blogging, you might run through it and let us know if we have missed out any terms that can be included in this list We have categorized all the terms into different sections for better understanding. With these terms, you will definitely be in a position to start your very own blog. Blogs and Blog sites: Blog – It has been derived from the term ‘Web ...

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