“Every piece of art attracts my attention and I stand glaring, studying every detail seeing the perfection of design and form. I am inspired to replicate one more of my own…..” writes Pushpa Moorjani. Well, her words are inspiring enough for us to sit up and take a notice. Managing seven blogs and contributing to a quarterly magazine called ‘Beyond Sindh’, she also dedicates her time to the cause of mentally challenged through her work with Swami Brahmanand ...

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Twitter is a relationship building and relationship maintenance tool; the most obvious business use of Twitter is to meet potential customers and leads the same way you would at networking event or tradeshow. However, you can also use it to: 1) Develop and promote your brand 2) Interact with your customer base 3) Track what people are saying about your company and brand 4) Create buzz around upcoming events 5) Help individual employees act as liaisons to the public 6) Promote other content you’ve created, including webinars, blog posts or podcasts 7) Develop direct relationships with bloggers and journalists for potential PR placement With Google now showing social media ...

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When you work as a communications specialist for the United States Commission on International Religious Freedom, you are bound to be cramped for time for your daily activities, let alone blogging. But that is exactly what Anu Vakkalanka, lady who is of Indian descent, has Dutch roots and is advising the United States very own epicenter does. While studying for a master’s degree in International Relations at George Washington University, Anu turned her hobby into a profession with ...

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Facebook has changed (upgraded, as they call it) the layout of its Pages  once again and these changes will be rolled out all across Facebook by March end. With current set of changes, page owners now have more reach and better utility across the platform. The Looks The new Facebook page layout has changed to how the individual profile looks. This gives the page a sense of familiarity and helps in easier navigation. Tabs The tabs seem to have got lost in the new design evolution process, moved to the sidebar with smaller fonts from their earlier top of the page location. This ...

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Celebrity blogging might have started with the Khans and the  Bachchans of the film industry, but one blog which even these celebrities love to be on is that of MissMalini!!! Suggested as the Indian blog equivalent of Perez Hilton and Pop Sugar, MissMalini is the place to catch up on the most happening events, parties and everything glamorous in India and in Mumbai specifically. Malini Agarwal, the author of the blog, is a talent pool by herself. ...

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With the rise of Facebook, advertising on the platform is bound to become a major marketing tool. The sheer number of users on the site has so far made the ad model a very lucrative option for marketers. The ROIs are comparatively higher than any other advertising platform and, thus, a good bet.                           Facebook Ads Numerical Advantage With near 600 million users to target from, Facebook provides for a very large collection of interested audience. Along with a very precise targeting tool, this interested audience could ...

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Travel and change of place impart new vigor to the mind, which can ignite a creative spark in an individual to share their travel stories with the world. It can also give you an alternative path to venture while you wonder what life has in stored for you. One such traveler is Anuradha Shankar. With a Masters degree in Physics and enrolled for a PhD, Anuradha was all set to become a scientist. But her life had a different path set ...

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