She is a dreamer and a nature lover who is an industrial designer and into colors. She is also a Photographer, tweeter, trends spotter, toy & game designer but above all, a blogger par excellence. That is how our blogger of the fortnight, Paavani Bishnoi can be described. A post graduate in Industrial Designer from National Institute of Design (Ahmedabad, India) and bachelors in Information Technology, Paavani is an avid blogger. Blogging since early 2003, Paavani loves exploring the unseen with camera lens and at times experimenting with edibles items in her kitchen and if there is a mood swing, she ...

Continue Reading

If you have seen the film, The Social Network, you would know that Facebook was not looking at putting any advertising on its clean image. Unfortunately, with time and growth, advertisements have crept into the website. However, Facebook is now making the ads part of the page. Early this year, they launched a new advertising mechanism that promises to make ad units more social and in fact become a true word of mouth promotion rather than pure advertising. A story to tell Sponsored Stories, a new advertising technique launched by Facebook, takes news feeds and converts it in to a display ...

Continue Reading

Being the author of one of the best blogs in the country sure sounds a cool thing. And clearly our Bloggerati of the Fortnight, Anuradha Goyal, fits the role with all her coolness. She used to be an IT professional working with global giants like Coca Cola and Infosys, but now she is working as a consultant focusing on managing the growth path and changing the DNA of an IT organization which involved change management, ...

Continue Reading

For long, Facebook has been the place where you hung out with your friends. It was your insight to what your buddies were up to, what they thought and who they were dating. Many thought, it was a place which helped you keep up with their lives. Now though, with 750 million people on the platform and millions of brands, Facebook has morphed into a one stop solution for almost all your needs. Including your search for your next job.                          Off Shoot One of the ...

Continue Reading

Education is a sector where a great deal of knowledge is required in order to comment on the prospects since it not only affects the nation at a macro level but also an individual’s career at micro level. One has to be a specialized authority in order to guide others. Dr. Rahul Choudaha is one such individual. Dr Choudaha is Associate Director of Innovation and Development at the World Education Services, New York. In this cross-functional role he is responsible for developing new services from ideation to implementation and improving existing services. Dr. Choudaha specializes in strategic management of higher education, ...

Continue Reading

Over the last couple of weeks, you may have heard the buzz about Google +, the search giants third attempt at social networking. After disaster becoming the size of Google itself with Buzz and Wave, Google is determined to take on Facebook afresh. And this time, it seems, they have made a good start. As of now at least! Adding to Google’s might According to Vic Gundotra and Bradley Horowitz, creators of the new platform, Google+ is more than a social product, or even a social strategy, it’s an extension of Google itself. Hence, ‘Plus’! It is ‘Plus’ because it takes products ...

Continue Reading

“In 2009, my wife and I decided to go off on an extended trip with no definite end date. We are into our second year and not sure when we would like to stop,” says Madhu Nair, co author of the blog 10 Year Itch. Madhu and his wife, Savita Pillai, wanted to try out something they had been dreaming of for a long time, a multiyear trip through India. So on the occasion of their tenth anniversary, Savita and Madhu quit their jobs, sold everything back in the US, and flew down to India on 14th Oct 2009 with their ...

Continue Reading