Aviation industry has always looked at doing things in their marketing plan that can match the service quality that they offer in their flights. With increasing cost of advertising and marketing, innovating in these areas would only add to the ever increasing cost of the industry. Social Media, hence, has emerged as a very feasible platform for the industry.
Getting your routes right
Social Media engagement has allowed airlines to create awareness about their flight route. Effective planning has not ...
Minu CP. is an architect and planner by profession and is the co-founder of architectural firm ‘Ravi and Minu’ based out of Bengaluru, India. With more than a decade of invaluable experience in the construction/housing and development sector, Minu has successfully been able to spread her expertise through her blog that she manages alongside her daily routine.
Her blog http://houseconstructionindia.blogspot.in/ aims at guiding concerned individuals and institutions across various aspects of construction and design of houses in ...
This is 21st century. Here, we pin our interests and how? Pinterest, one of the fastest growing social networking platforms in the recent times, boasts of acquiring close to 12 million unique users in a little over a month and is already creating shockwaves across the web.
Touted to be one of the hottest start ups, Pinterest that came into being in March 2010 has lots in its arsenal to be claiming so. As Wikipedia puts it ...
Amit Anand from the capital of India, New Delhi, is an Independent Fashion blogger and fashion writer who is also a business consultant for Singapore/UK based management consultant firm. Amit’s blog Dreaming of Gucci specifically targets the menswear apparel line and various trends catering to the men’s style and fashion. He travels to various fashion shows held domestically/internationally and shares his opinions on them.
Amit’s blog is a hotspot for fashionistas and quite popular in the fashion ...
Over the past few months, the netizens have been irked about various developments surrounding the much talked about Anti piracy acts and censorship debate. Leading the pack are PIPA and SOPA. Various other issues have also cropped up on similar lines. Concerns pertaining to censorship of social media in India being one of them. For the ease of understanding let’s break them down and do a quick recap on what has been causing the stir in the cyber ...
There are bloggers who try to do too many things and destroy their blog. Then there are bloggers who are so specific and niche that until they talk about matters you follow closely, you wouldn’t want to return to them. A good blog is one that can balance the need to be refreshing without doing too much. One such blog, Rheality Rings by Rhea Purnita Paine, is a classic example of a blog that reinvents ...
Banking sector has always been very careful of adopting new technology and rightly so. While technology will eventually make life convenient for the consumer, the banks need to venture in to new space only when they are absolutely sure that the financial data of the consumers are not compromised at any stage.
The Truth
While 800 million people may be on Facebook, it would be interesting to see how many of them would actually go ahead and use this ...