Windchimes Communication

A Social Getaway

hotel-social-media-reviewproEnough has been said and written about how brands from across industries have taken to Social Media to have a greater acceptance in their audience’s mind. Needless to say, hotels and resorts from around the world have utilized this goldmine of a medium to grab their share of the pie too. Here’s presenting some of the best award winning Social Media campaigns that have been carried out by these swanky establishments in the recent times. Grand Geneva Resort: Among many campaigns ...

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8
Jun
2012

The Social Star

The Social StarThe unprecedented involvement of Social media in our daily lives has made it impossible for anyone to overlook the impact on an individual’s image. A celebrity in this regard is therefore at the crossroads of a vigorous image makeover and upkeep. The celebrity today has associations, most of which are beyond the realms of self. There are a few factors and situations that are to be considered while dealing with a celebrity’s presence on ...

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25
May
2012

Bloggerati of the Fortnight: Priyanka Matanhelia

Current Position and Organisation: Program coordinator at Johns Hopkins University; Adjunct Faculty at Johns Hopkins University Areas of Expertise: Qualitative and Quantitative Analysis, Field Research, Focus Groups, Consulting, Teaching Educational Background: Doctorate in Journalism and Public Communication from University of Maryland College Park; Masters in Communication Media from Shreemati Nathibai Damodar Thackersey Women’s University; Bachelors in Child Development from Delhi University Blog: http://www.priyankasblog.com/ Just like many other bloggers from the same sphere of involvement, Priyanka’s blog is pretty much a reflection of the current times and essentially talks about ...

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15
May
2012

Social makes a Mobile Star

mobile-phones-social-media-facebook-twitterThere are no second thoughts to the fact that Social Media is here to stay. Primarily, what has enabled social media to reach such stellar heights is the explosion of Smartphones empowered with Social Media widgets that let one stay social, practically all the time. It is only justified now to take a look at what these various handset manufacturers are themselves doing on Social media to woo prospective buyers. Nokia: During the launch one of their products, ...

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8
May
2012

Bloggerati of the Fortnight: Sanjeev Sabhlok

sanjeevCurrent Position and Organisation: Honorary Member at Freedom Team of India;  Executive Director (Honorary) at India Policy Institute; Senior Manager, Better Regulation Unit at Department of Treasury and Finance, Government of Victoria (Australia) Areas of Expertise: Economic Policy, Project Management Educational Background: Graduate Diploma from Melbourne Business School; PhD in Economics from University of South Carolina (USC); Double Masters in Economics from USC & Panjab University; Bachelor of Science with honours in Mathematics from Guru Nanak Dev University Blog Name: Sabhlokcity Sanjeev’s blog ...

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2
May
2012

The Rise of the New Social Government

GovernanceSocial Media is pervasive of all industries and sectors in today’s information age. It is only imperative that the government and its agencies too, must make use of this medium to disseminate information and build a positive image about itself. In fact a lot of them on an international and domestic scale have already created a presence on the social platforms and beginning to get it right. This article aims at looking at how various governments and ...

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24
Apr
2012

Why this Kolaveri for Facebook?

Dhanush asks you - why this hatred, mama? If we were to go only by comments on posts about Facebook on various publications, we would think that Facebook was probably thinking of taking over the world while all we can do is watch and wait. Indeed, after the Instagram deal, majority of the comments were about either: 1. How this is the end of Instagram 2. How this is the end of Facebook 3. How Facebook will kill Instagram 4. How Facebook overpaid 5. How Facebook could have just downloaded Instagram for free from the app store (this joke needs to die, seriously) While ...

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20
Apr
2012