Current Position and Organisation:
Stay at home mother; Blogger and Freelance Photographer
Areas of Expertise:
Blogging; Food Photography and Styling; Black &White Photography; Interior/Exterior Photography; Street Photography
Blog Name: Mydiversekitchen
For those with a gastronomic bent of mind and a penchant to capture the finer things in life, food and photography is perhaps a match made in heaven. Aparna Subramanian’s blog is a visual delight for all and a must-visit for any vegetarian. There is an occasional sprinkling of posts on baking ...
Current Position and Organisation:
Head- Social at Myntra Designs Pvt. Ltd.; Blogger; Columnist at Bangalore Mirror
Areas of Expertise:
Social Media; Brand Management; Blogging; Column Writing; Idea Generation; Business Strategy; Media Planning
Educational Background:
Post Graduate Diploma in Management, Marketing from Goa Institute of Management
Blog Name: manuprasad
If there is one trait that encapsulates the essence of Manu Prasad’s plethora of achievements, it is undoubtedly the gift of the gab. It shouldn’t ideally come as a total surprise for someone who has ...
Enough has been raved about social media in the highest chambers of corporations in the past few years. While some of them are still in their nascent stage and undergoing an induction in terms of understanding of how this platform has to be utilised, others have steered ahead to employ meticulous strategies to augment their organisational objective.
The use of social media by the corporate world has proliferated to great extent in terms of marketing efforts. Having said ...
Nothing spurs us towards doing better work than being appreciated for our work. And when a global recognition comes our way, we just take it as a sign of raising the bar even further.
One of our clients, ITC Hotels, Gurgaon, won quite a few awards at the 2012 Social Hotel Award in the brand category.
The hotel was declared runner up in Online Reputation Management and Best Twitter account in the brand category.
When the social media landscape was formed, the classification of the audience who took part in it was done on the basis of their characteristics and levels of participation. They were classified as Crowd, Connectors, Customisers, Commentators and Creators. With time though, a new breed began to take shape, one that could not be ignored. And thus emerged what are categorized as ‘Social Collectors’.
Keeping all of these in mind we have formulated the Windchimes 6C Social Evolution Principle. ...
Hospitality was not among the sectors which were early adopters of social media but now it’s become an integral part of their marketing and other activities, and more importantly for the online reputation management and customer relationships. Previously, the online activities of hotels, apart from their own website, were limited to all they can do on TripAdvisor; but the scenario is fast changing. The most important thing in hospitality industry is to provide a personal touch while ...
Current Position and Organisation:
Executive E-Commerce Content & Digital Marketing at VioletBag.com
Areas of Expertise:
E-commerce SEO; Online catalogs; Online branding; online Publishing; E-mail marketing; Concept designing; Advertising
Educational Background:
Bachelor of Arts in English from Calcutta University
Post Graduate Diploma in Advertising and marketing from Amity School of Communication
Blog Name: vikram roy’s blog
‘Author, critic and business writer’ is what Vikram Roy uses as his signature after introducing himself in the ‘About me’ section of his blog that he fondly refers to ...