Parents, are you worried about who your kids are connecting with on Snapchat? What if we tell you that now, you will be able to monitor your kid’s Snapchat connections? Surprising, but true. Snapchat has launched a new Family Center that will allow parents to keep a tab on who their teens are engaging with using the app. However, the conversations will remain private. 

As snap explains, the aim of Family Center is to help parents keep a tab on how their teens are engaging in the app. Family Center will help parents understand who their kids are friends with and when they are hanging out, but without getting to know their private conversations. The application also plans to introduce a feature through which parents can view who their kids have added to their friend’s list while using Snapchat. 

Family Center will also allow parents to report any accounts that they feel are of concern directly to Snap’s Trust and Safety Teams. Interestingly, this can be done without the knowledge of your kids. 

How can parents access the Family Center?

To access the platform follow the below steps: 

• Download Snapchat to your phone  
• Sign up to create an account 
• Enter all the relevant information 
• Use the Search Bar on the top left corner of your mobile screen 
• Search for – Parents or Safety and you will be able to locate ‘Family Center’ OR 
• Go to your Profile Settings – on the top right corner of your profile page 
• Click on Family Center 
• Invite your team to join Family Center (You must be friends with your team to send an invite for Family Center)
• Get started. 

Though this feature is a relief to the parents, it is yet to figure out how the teens will embrace this intrusion. Family Center has its own pros and cons. However, experts see this wading as a less appealing prospect which might water down the platform’s value among the teens. 

Well, Snapchat does not stop here. The platform also plans to make gradual shifts into e-commerce, and incorporate the display of its products in the form of product stickers for snaps. This is just like how you can grow your business with Meta.

What are Product Stickers?

Product Stickers are stickers used for Snaps that will guide you to purchase pages to buy actual items. These stickers are sorted into brands. You need to tap into these brand sets and select specific products of your choice. You can then add them as stickers to your Snap frame. Users can then tap on to learn more about these products. 

All these will be included in Snap’s Dress Up Element, which was announced in April this year. The Dress Up stickers will be live in new Dress Up Stickers Tab hangers inside the Sticker Picker in preview after you take a Snap. 

Snapchat is still working on this and as a part of the test, only a few users are able to access this element. This feature by Snapchat is quoted as the big winner for the platform as it encourages user-generated content and helps discover products in the app.

Social Media platforms will keep updating with features that will help you connect better with people with similar interests.

We at Windchimes Communications, promise services par excellence. We are a digital experiential agency committed to keeping you updated with the latest trends in digital trends. We believe in finding a simpler way of doing things.