Banking on social media
Posted by Mayur | Posted in Social Media, Social Media Marketing | Posted on 09-01-2012
Tags: Bank, blog, crowd sourcing, Flash mob, HDFC, ING Direct, Wells Fargo
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Banking sector has always been very careful of adopting new technology and rightly so. While technology will eventually make life convenient for the consumer, the banks need to venture in to new space only when they are absolutely sure that the financial data of the consumers are not compromised at any stage.
The Truth
While 800 million people may be on Facebook, it would be interesting to see how many of them would actually go ahead and use this platform or any other social media platform for that matter for actual banking transaction.
