Today, everybody has a mobile device, be it a smartphone or a tablet. The count of mobile device owners is growing year by year making the brand managers, advertisers and marketers re-think their marketing strategy and see how they can capitalize on this. And, as more and more innovations are happening, these are bringing along, an array of opportunities for all the mediums that brands can integrate into their marketing strategy. Among these, one of the most evolving mediums now is 'Mobile'. Most of you would agree on this, as Mobile advertising now, is not only considered as the second screen by most brand evangelists, but is also being looked upon for capitalization!

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Our chosen Bloggerati, Bhumika Thakkar is a Chartered Accountant, Company Secretary and a Certified Financial Manager by profession but a Beauty, Fashion and Lifestyle Blogger by passion based out of Mumbai. Her love for makeup, skin, fashion and all things pretty inspired her to come up with her blog newlove-makeup.com. She passionately blogs about makeup brands, skincare brands and fashion. She crafts her blog very beautifully which attracts a lot of beauty and fashion enthusiasts, bloggers & professionals to her blog. We insist that you follow her on Twitter or be friends with her on Facebook. For more serious indulgences, you can also connect with her on Linkedin. Do join her circles on Google+. Don't miss her boards on Pinterest.

With a 'Mobile' Website, we didn't mean this!