Facebook apps have lately become the most important component of the marketing strategies of brands on social media. While there are some that are accessible to all users, but there are many that require a social opt-in asking for Facebook profile details in exchange for an access to the app created. These technical applications on Facebook enhance a brand's value to a great extent and add value to a user's experience too. It also portrays the innovative marketing standards of a brand.

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Our chosen Blogger of the Fortnight, Payal Jaggi is a blogger, an online Sales & Marketing Specialist, an experienced Fashion stylist and a Visual Merchandiser. With almost a decade of experience in the fashion industry she talks about fashion, online shopping, home decor and art very beautifully through her blog payaljaggi.wordpress.com. The passion that she holds in this industry and the enthusiasm with which she blogs attract a lot of readers, fashion & art fanatics to her blog. She is also the owner of an online store for luxury lifestyle items called, Kinche.com.

We insist that you be friends with her on Facebook. You may want to join her circle on Google+. You can also connect with her on Linkedin for more serious indulgences. Do check her out on Behance too.

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