{"id":948,"date":"2010-11-15T15:42:08","date_gmt":"2010-11-15T10:12:08","guid":{"rendered":"http:\/\/windchimes.co.in\/blog\/?p=948"},"modified":"2010-11-15T15:42:08","modified_gmt":"2010-11-15T10:12:08","slug":"bring-your-brand-a-live","status":"publish","type":"post","link":"https:\/\/windchimes.co.in\/blog\/2010\/11\/bring-your-brand-a-live\/","title":{"rendered":"Bring your brand a-Live!"},"content":{"rendered":"<p>Live streaming video service <strong>Livestream<\/strong> has just released a Facebook application for page owners that offers admins a simple way to stream live video from their Facebook Pages. Livestream is a leading live video destination and platform. Event organizers, content owners, celebrities and artists around the world use Livestream&#8217;s social broadcasting tools to engage and grow their audiences on the web, mobile devices, and connected TVs.<\/p>\n<p>Notable content partners include <strong>Facebook, The New York Times, ABC News, CBS News, Associated Press, HBO, AT&amp;T, IBM, Burger King, Nike, The Academy Awards, The Foo Fighters, Maroon 5, Ralph Lauren, <\/strong>and <strong>Diesel<\/strong>.<\/p>\n<p><a href=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-949\" src=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-1.jpg\" alt=\"\" width=\"522\" height=\"619\" srcset=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-1.jpg 522w, https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-1-253x300.jpg 253w\" sizes=\"auto, (max-width: 522px) 100vw, 522px\" \/><\/a><\/p>\n<p style=\"text-align: center\">Click on the image for an enlarged view<\/p>\n<p><strong>The Gadget<\/strong><\/p>\n<p>The Livestream for Facebook application works in conjunction with the Livestream Podcaster software for PC and Mac and gives Page owners the ability to stream live to their Facebook Page with a single click. The application is also fully customizable, supports Facebook chat and has features baked in that encourage Page visitors to share activity on their walls.<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-951\" src=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-3.jpg\" alt=\"\" width=\"769\" height=\"550\" srcset=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-3.jpg 769w, https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-3-300x214.jpg 300w\" sizes=\"auto, (max-width: 769px) 100vw, 769px\" \/><\/a>Click on the image for an enlarged view<\/p>\n<p style=\"text-align: center\">\n<p>While live streaming services like<strong> Ustream<\/strong> and <strong>Justin.tv<\/strong> have been around for years, they\u2019ve remained relatively niche in nature. Earlier, brands could work with these services to build custom live streaming video experiences into their Pages, but for a cost. Facebook, for instance, partnered with Livestream to power its Facebook Live channel.<\/p>\n<p>Livestream\u2019s do-it-yourself Facebook application for streaming video will no doubt help to popularize the live streaming movement for brands and businesses, especially given that the application is free to use, easy to install and works within Facebook\u2019s familiar (and often viral) confines. This move is a harbinger of the next step in live video streaming, socially.<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-952\" src=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-2.jpg\" alt=\"\" width=\"373\" height=\"566\" srcset=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-2.jpg 373w, https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-2-197x300.jpg 197w\" sizes=\"auto, (max-width: 373px) 100vw, 373px\" \/><\/a>Click on the image for an enlarged view<\/p>\n<p style=\"text-align: center\">\n<p><strong>The Works<\/strong><\/p>\n<p>In order to go live all you have to do is get any camera\/webcam or produced video feed and download Livestream Procaster &#8211; the free desktop app for Mac and PC. Stream live with one-click to your Facebook page, your channel page on livestream.com, your website and mobile devices. In addition, everything will be recorded and made available in an on-demand library. You can also get custom Facebook live streaming applications developed to suit your needs, including pay-per-view, donation, &#8216;like-to-watch&#8217;, live-blogging, multi-channel and much more.<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-4.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-953\" src=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-4.jpg\" alt=\"\" width=\"500\" height=\"424\" srcset=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-4.jpg 500w, https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-4-300x254.jpg 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a>Click on the image for an enlarged view<\/p>\n<p style=\"text-align: center\">\n<p><strong>The Features<\/strong><\/p>\n<ul>\n<li>Manage      Multiple Pages: With the tab manager you can see all the pages where      livestream is installed and add it to the pages where it is not.<\/li>\n<li>Select      from a list of encoding quality provided for the perfect streaming of your      event.<\/li>\n<li>Customize      your pages by adding a header image and showing chat or the on-demand      library when you set up a channel for your facebook page.<\/li>\n<li>You can      promote your channel through a twitter integration. You can directly use      the procaster to send out tweets from your channel about the upcoming live      stream.<\/li>\n<\/ul>\n<p style=\"text-align: center\"><a href=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-5.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-954\" src=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-5.jpg\" alt=\"\" width=\"680\" height=\"470\" srcset=\"https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-5.jpg 680w, https:\/\/windchimes.co.in\/blog\/wp-content\/uploads\/2010\/11\/Livestream-5-300x207.jpg 300w\" sizes=\"auto, (max-width: 680px) 100vw, 680px\" \/><\/a>Click on the image for an enlarged view<\/p>\n<p style=\"text-align: left\">\n<p><strong>The Impact<\/strong><\/p>\n<p>There is a growing need by brands and artists wanting to live stream inside their Facebook page to engage their community. While Livestream is platform agnostic, the first self-service application to enable live streaming within Facebook pages is an exciting development. Livestream broadcasts over<strong> 1.4 million channels<\/strong> and boasts <strong>22 million unique monthly viewers<\/strong>. More than one billion video minutes are streamed each month (50,000 of whom will be watching right now).<\/p>\n<p>There is a clear demand of brands providing live streams of important events and launches. Even a live chat session on Facebook has been driving numbers across the globe. One needs to look no further than the live chat session that <strong>Deepika Padukone<\/strong> did for <strong>Nescafe<\/strong> that drove hordes of fans to the page. <strong>Harry Potter and the Deathly Hallows Part 1 World Premier<\/strong> was streamed live through Livestream, giving never before access to the red carpet event to the general fans. <strong>HBO<\/strong>, famous for its Pay Per View broadcast of boxing events, nearly doubled its fans base by livestreaming main events on Facebook. Even the India Economic Summit will be going live from November 16.<\/p>\n<p>With a mission to build a next-generation live cable operator, one that is global, social, user friendly, reaches all devices and is accessible to anyone interested in broadcasting an interactive live video experience &#8211; for free, Livestream looks set to change the way brands engage their audience.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Live streaming video service Livestream has just released a Facebook application for page owners that offers admins a simple way to stream live video from their Facebook Pages. Livestream is a leading live video destination and platform. Event organizers, content owners, celebrities and artists around the world use Livestream&#8217;s social broadcasting tools to engage and grow their audiences on the web, mobile devices, and connected TVs.<br \/>\nNotable content partners include Facebook, The New York Times, ABC News, CBS News, Associated Press, HBO, AT&amp;T, IBM, Burger King, Nike, The Academy Awards, The Foo Fighters, Maroon 5, Ralph Lauren, and Diesel.<br \/>\n<img loading=\"lazy\" decoding=\"async\" ...\n\n<a href=\"https:\/\/windchimes.co.in\/blog\/?post_type=post&#038;p=948\" class=\"more-link\">Continue Reading<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[23],"tags":[],"class_list":["post-948","post","type-post","status-publish","format-standard","hentry","category-social-media"],"aioseo_notices":[],"views":4212,"_links":{"self":[{"href":"https:\/\/windchimes.co.in\/blog\/wp-json\/wp\/v2\/posts\/948","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/windchimes.co.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/windchimes.co.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/windchimes.co.in\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/windchimes.co.in\/blog\/wp-json\/wp\/v2\/comments?post=948"}],"version-history":[{"count":4,"href":"https:\/\/windchimes.co.in\/blog\/wp-json\/wp\/v2\/posts\/948\/revisions"}],"predecessor-version":[{"id":957,"href":"https:\/\/windchimes.co.in\/blog\/wp-json\/wp\/v2\/posts\/948\/revisions\/957"}],"wp:attachment":[{"href":"https:\/\/windchimes.co.in\/blog\/wp-json\/wp\/v2\/media?parent=948"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/windchimes.co.in\/blog\/wp-json\/wp\/v2\/categories?post=948"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/windchimes.co.in\/blog\/wp-json\/wp\/v2\/tags?post=948"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}