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There have been thoughts on making the best decision between the timeline contests and app contests on Facebook in the recent past. How to do it, when to do it and which will turn out to be the best is something that brands need to think well of to consider it for a successful marketing strategy. Few days ago Facebook announced the change of their promotion guidelines. Well, it was clearly stated that brands could now do what they couldn't in the past two years, yes, run Facebook contests on their wall. Question still remains on the fact that what is the best thing? This also depended on what actually the brands wanted.
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