Traditional Media is adopting Social Media principles
Posted by Nimesh Shah | Posted in Social Media, Traditional Media | Posted on 15-11-2008
Tags: Citizen Journalism, CNN IBN, GEC, Social Media, Social Media Marketing, Traditonal Media, TRPs, TV Channels
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It’s important to understand how social media marketing is gaining ground in today’s times. By following four basic principles, social media marketing positively impacts the consumers on behalf of the brand. Let me start by listing down the basic principles of social media:
1. Seeking User Participation,
2. Building Value for the community
3. Allowing User Generated Content (UGC) and
4. Listening to people’s point of view
