Social Media Case Study: Pond’s Perfect Match
Posted by WIndchimes | Posted in Case Study, Social Media, Social Media Marketing | Posted on 30-06-2012
Tags: Case Study, Facebook, Perfect, Perfect Match, Pond's, Rannvijay Singha, skin, Social Media, Twitter
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After researching with over 20,000 genes, the Pond’s Institute identified a specific gene that significantly affects melanin production. Through this discovery, they created their most effective skin lightening formulation containing the revolutionary GenWhite™ formula. With so much work going in the product, the next challenge was to promote this product on social media platforms.
