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Indian Case Study of online Videos: Kaya Skin Clinic

Posted by Nimesh Shah | Posted in Online Videos, Social Media | Posted on 03-12-2008

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In one of our earlier blog post, we had explained the use of online videos for the brand. The post explained the distinct benefits this medium provides for each brand. We shall illustrate that with a case study of an Indian Client – Kaya Skin Clinic.

Indian Case Study:

Kaya Skin Clinic offers specialized and customized skin solutions (products & Services) to its consumers. They were pioneers in their field as they introduced scientific approach towards skin care treatments. Today, Kaya skin clinics are present all across India and in key Middle East markets.

One of their service offerings is Kaya Bridal. We had decided as part of social media strategy to engage with its consumers by creating visual content. It was important for the customers to understand the process and benefits of it especially during their special occasion of marriage.

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