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Traditional Media is adopting Social Media principles

It’s important to understand how social media marketing is gaining ground in today’s times. By following four basic principles, social media marketing positively impacts the consumers on behalf of the brand. Let me start by listing down the basic principles of social media: 1.    Seeking...

How to use your status updates profitably?

Posted by Nimesh Shah | Posted in Facebook, Twitter | Posted on 13-12-2008

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Status updates are here for good. Love them or Hate them but if you are on social networking site, then you can’t ignore them. Status updates work by asking user the question – “what are you doing?” The user’s reply is the update that will appear in his or her profile.

There has been an ongoing debate on whether status updates should be qualified as form of micro blogging. Twitter, one the first micro blogging facility providing company, realized early on that people would want to write micro blog posts. Hence micro blogging allowed the user to answer that question in 140 characters. The appeal of status updates as important aspect of social media spread so quickly, that major social media companies like Facebook, LinkedIn, Google in Gtalk are offering it as a feature.  In fact Facebook even offered to buy out Twitter for that feature.

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