Bloggerati of the Fortnight: Priyanka Matanhelia

Current Position and Organisation: Program coordinator at Johns Hopkins University; Adjunct Faculty at Johns Hopkins University
Areas of Expertise: Qualitative and Quantitative Analysis, Field Research, Focus Groups, Consulting, Teaching
Educational Background: Doctorate in Journalism and Public Communication from University of Maryland College Park; Masters in Communication Media from Shreemati Nathibai Damodar Thackersey Women’s University; Bachelors in Child Development from Delhi University

Just like many other bloggers from the same sphere of involvement, Priyanka’s blog is pretty much a reflection of the current times and essentially talks about various facets of Social Media and the use of mobile phones among the youth.

Most blog posts revolve around her areas of expertise as listed above. Interviews with experts and focus groups etc., pertaining to crucial issues faced by the communication industry in this digital age are centric to most of her blog posts. They are usually written in a first person narrative as she has been moderating most of these discussions. Video clips from the sessions are duly supplemented as and where applicable.

Her recently concluded dissertation on ‘Mobile Phone usage among the youth in India’ is up on one of her posts and the sheer number of downloads bear testimony to how intricately the subject matter has been observed and studied. Needless to say, this post counts as one of her most successful entries.

Besides this, the blog also serves as a medium to chronicle events from her personal life. Every once in a while there is a pleasant bit of poetry, culture, travel, romance etc. to break the monotony of Industry discussions. Her ability to make a mark on the blogosphere by uniquely showcasing an array of well distributed content entitles her to be our Bloggerati of the Fortnight.

Click here to read more from our blogger of the fortnight series.


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